Cart Abandonment Email

Cart Abandonment Emails: Weapon for E-commerce Business

Cart abandonment is a nightmare for e–commerce marketers. According to a 2016 statistical report by SaleCycle, cart abandonment rates have reached a whopping 74.52%. And the numbers could keep rising with the holiday season drawing near—a time that is supposed to be “kingmaker” for marketers.

There are numerous reasons why customers abandon their carts. A top trending reason is high shipping costs or no ‘free shipping’.

This is where cart abandonment email come to the rescue.

Cart abandonment emails that have the following can really boost your business and win back customers:

  • Personalization
  • Reminder of the products
  • Tempting offers & free shipping
  • Attractive CTAs
  • Timing and frequency of the email
  • Series of emails

To understand the nitty-gritty of each revenue-boosting component, take a look at our amazing and creative cart abandonment emails Infographic.

View Infographic

Sharing is caring!

Leave a Comment

Your email address will not be published. Required fields are marked *

  • Vishal Yagnik

    Vishal Yagnik is heading Production at InboxArmy, an email marketing agency. Vishal's hobby is to share his insight with fellow marketers and is an avid but silent blogger. With his all of technical, agency and customer side experience, he brings unique and deep understanding to email marketing that combines best practices with actual-tested strategies and disposition in real world cases.