Email Marketing Best Practices & Tips
InboxArmy Blog

WANT TO LEARN HOW TO SEND BETTER EMAILS? LOOK NO FURTHER THAN THESE POSTS.

Cart Abandonment Email

Cart Abandonment Emails: Weapon for E-commerce Business

Cart abandonment is a nightmare for e–commerce marketers. According to a 2016 statistical report by SaleCycle, cart abandonment rates have reached a whopping 74.52%. And the numbers could keep rising with the holiday season drawing near—a time that is supposed to be “kingmaker” for marketers. There are numerous reasons why customers abandon their carts. A …

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Email Segmentation

Email Marketing Segmentation & Targeting: The Art of Winning

Segmented, targeted, and personalized emails generate 58% of total business revenue, according to one study. This same study shows that 77% of email ROI comes from segmented, targeted, and action-triggered email marketing campaigns. These big numbers show the importance of proper email segmentation and targeting in your marketing strategy. Why? Because segmentation and targeting is …

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Daily Deals Audit Template

Increase ROI With A Daily Deals Email Audit

Daily deals sites are a perfect fit for email marketing. With fresh deals daily to attract customers and subscribers, these emails are a great way to generate sales and continued interest. Are you maximizing your emails for your daily deals site? If you’re not sure, perhaps it’s time for an email audit. A Great Email …

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Welcome Email Template Best Practices

The Indispensable Welcome Email [Infographic]

Welcome email is the first step towards the foundation of building your brand image. It is a must for brands in the email marketing world, yet only 57.7% brands greet new subscribers with welcome emails. The first email to your subscribers sets the tone of your email relationship. Subscribers who receive welcome emails show 33% …

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