A welcome email is the first step to building a customer’s relationship with your brand. Introducing your brand with a flawless first impression can help boost your brand image while fully leveraging the inherent “attention bonus.”
Are you maximizing your attention bonus? Or are you clueless as to where you stand the chance of going wrong? Perhaps it’s time for a welcome email audit for your welcome emails.
A Complete Assessment Of Your Main Templates, including:
In addition, a great audit should cover any automation steps in the welcome process. If your welcome program is a series of emails, a solid audit will examine the timing between emails as well any targeting and segmentation rules.
While an audit may be necessary, we don’t want you going home empty-handed. Here are some quick tips for great welcome emails:
Need an email audit? InboxArmy offers two email audit packages that could help you unleash your email marketing program’s potential.
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