Kat Garcia
Kat Garcia is the founder of Email Science, a leading email marketing agency specializing in SaaS, tech, and eCommerce campaigns. She also provides bespoke freelance services for businesses in multiple industries and writes a weekly newsletter sharing her expertise.
Who Is Kat Garcia?
Kat Garcia is a highly respected freelance email marketing expert. Over nearly 15 years, she’s been the marketing lead for a wide range of organizations, including agencies, tech startups, and non-profits.
She’s highly skilled at optimizing tech, SaaS, and eCommerce email marketing campaigns to enhance deliverability and user engagement and drive revenue and growth.
Some of the brands she’s worked with include Olive Branch Digital, Wooflore, and Rellery.
In 2018, she founded Email Science which helps brands maximize revenue from their SMS and email channels. Since it started, the company has taken brands from zero to 20% in email marketing revenue within 60 to 90 days.
Besides running Email Science, Kat is also an advisor for Octane AI, and she sends out a weekly newsletter that’s packed with advice on creating and executing eCommerce marketing strategies.
This has helped establish her as a valuable and trusted resource within the eCommerce niche.
Publications & Contributions
- Emailable: How to Leverage the Power of Email Automation to Streamline Your Marketing Efforts
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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”
We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.
During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.
Felt like IA and we were on the same team.
