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Email marketing best practices & tips

SendInBlue Pricing Explained (Brevo): Which Plan is Right for You?

Brevo (formerly SendInBlue) is a popular email marketing platform offering fantastic features for small and medium businesses. It is easy to use, and the pricing plans are designed to be flexible enough for all kinds of companies. This article will

Klaviyo Emails Going To Spam? Here’s How To Fix It

It can be frustrating to notice a sudden (or even gradual) uptick in the number of Klaviyo emails going to spam, especially if you have a history of healthy deliverability and engagement rates with your audience. You may be wondering

33 Amazing Email Drip Campaign Examples

Email automation is all about getting into your customers' shoes and cashing in on their perspective. And drip campaigns are the perfect way to do it. In a well-crafted drip campaign, you can nurture your customers through their journey with

Email Marketing Audit – Everything You Need to Know

In email marketing, there’s no such thing as “set it and forget it.” Responsible marketers know that good marketing requires continuous assessment and improvement. In this article, we’ll be exploring the intricacies and benefits of email marketing audit. What Is

Understanding Omnisend Pricing – All Plans Explained

Choosing the right email marketing platform can be challenging. Before deciding, it is essential to consider many factors, such as features, costs, and support. Omnisend is one such all-in-one marketing platform that provides users with powerful tools to help them


Here's our collection of guides that will help you to succeed on the email marketing battlefield.


Learn directly from thought leaders of email industry. Explore videos on topics of A/B testing, Deliverability, Data Privacy and many more.

Look Beyond the Last Click: Seven Important Questions Behind Your True Email KPIs.

Data is the lifeblood of your email marketing program. What I’ve learned over the years is that understanding data is really about asking the right questions. Today, I’m going to give you seven big questions you can ask your data

How To Create A Email Marketing Calendar (+Templates & Best Practices)

 No matter how well you plan your email marketing campaigns, it gets chaotic. With different campaigns, segmented lists, and varying send times, keeping everything in order is difficult. But fret not! I will introduce you to your new best friend

25+ Newsletter Signup Form Examples (+Best Practices, Tips & Benefits)

Email newsletters are a practical way to connect with your audiences, you’ll first need to get your target audiences to opt-in for your newsletters. A compelling newsletter signup form will get readers’ attention and inspire them to share their addresses to

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