Email Marketing Automation to Build Stronger and Lifetime Relationship with Customer

InboxArmy’s automation team can help you plan and implement powerful email marketing automation programs such as:

  • Welcome Program
  • Win-back Program
  • Browse History Trigger Program
  • Cart Abandonment Program
  • Birthday Program
  • Next Logical Product Program
  • Best Customer Program
  • Cross-Platform Integration
  • And Many More

How We Increased Conversion of a High Dollar Cart Program by 220%

We tweaked and optimized a high dollar cart program resulting in a 220% increase in conversions and a 240% boost in revenue.

The Old Approach

The abandoned cart program for a client Autonomous didn’t perform well. They implemented a standard three message cart program. Email one going out one hour after the cart abandonment, email two going out 24 hours and email three going after 48 hours. The 10% discount offer was provided in the second message and wasn’t repeated in the third message.

The New Approach

We expanded the number of emails to 5 over a period of 10 days. The 10% discount offer was included in message 3 and 5.

  1. Email Re-design: InboxArmy’s email production team re-designed the emails with stronger brand recognition.
  2. Copy Improvements: The email copy was improved with clear and compelling messaging.
  3. A/B Testing the Offer: When we tested the email sequence, we found that the revenue and conversion were a little higher with an offer in messages 3, 5 than in messages 2, 3, 5, or message 2, 4, 5.
  4. A/B Testing the Timing: Upon testing the timing of the messages, we found out that 1 hour, 24 hours, 3-days, 7-days, and 10-days produced the best results.

The Result

The new approach implemented by InboxArmy resulted in a 220% increase in conversions and a 240% boost in revenue.

Turn Your Most Engaged Customers into the Most Profitable Relationships

Drip Campaigns & Email Sequences

Whether you want a drip email campaign to engage your customers or a multi-step email sequence to increase revenue, we’ve got you covered.

Welcome Program

A welcome program allows you to communicate your value and build a relationship with new subscribers. InboxArmy team can help you put together an engaging welcome program that wins the hearts and minds of your prospects.

Win-Back Program

Re-engage your inactive subscribers with interesting and relevant emails. InboxArmy can help you reclaim disengaged subscribers so they start opening, reading, and clicking your emails again.

Browse History Trigger Programs

Almost 98% of traffic to your website does not purchase on their first visit. InboxArmy can help you turn such visitors into buyers with automated email campaigns that are triggered based on their browsing history.

Multi-ESP Support

We support 50+ ESP vendors. Be it enterprise platforms such as SalesForce and Oracle Marketing Cloud or small and medium sized business platforms such as Mailchimp, Klaviyo, Aweber, and ActiveCampaign, we’ve got you covered.

Oracle Logo
acoustic icon
Marketo Logo
Salesforce Logo

Cart Abandonment Program

Customers who do not complete their purchase after adding items to the shopping cart represents a sizable chunk of lost revenue. InboxArmy’s cart abandonment automation can help boost cart recovery rate.

Next Logical Product Program

Automated emails that are logically related to customer’s recent purchases convert better and significantly increase your revenue. For example, if some bought a camera then an automated email will be sent to the customer offering camera accessories, lenses, and more.

Cross-Platform Integration

Want to integrate your customer data seamlessly with your sales, customer service, or fulfillment teams? We have deep expertise in cross-platform integration allowing the seamless exchange of data across multiple systems and platforms.

What can 250+ years of cumulative
Email Marketing Automation experience do for you?

You have heard the buzz word about email marketing automation. In the absence of a well-thought strategy and periodic monitoring, your email automation program can quickly lose its effectiveness.

Dollar

This isn’t About ‘Set it and
Forget it’

Email Marketing Automation isn’t about ‘set it and forget it’. InboxArmy’s experienced automation specialists test every automation vigorously over an initial span of 90-days.

The Biggest Pool of Certified Automation Specialists

InboxArmy has one of the biggest pool of certified experts in all major email marketing automation tools such as Hubspot, Salesforce, Klaviyo, Marketo, and many others.

Discover Your Profit Sweet
Spot (Backed by Data)

We ask tough questions now so you can reap sweet profits later. For instance, does your profit margins allow for discounts or free shipping?

If you know that a customer who makes their first purchase will on average make 3-5 additional purchases should you offer a larger discount to get them to make that first purchase knowing their Lifetime Value will make up for that discount?

Mobile optimize

Go Beyond Cart Abandonment Program

Unlock the hidden value in your e-commerce business with our deep insights into data-backed email marketing automation.

We can show you exactly how and when you can implement email marketing automation to maximize customer engagement or increasing lifetime value.

Test, Tweak and
Optimize

We continually test, tweak, and optimize your automation programs at regular intervals.

Automations reports are reviewed monthly to discover where people are converting and where they are failing during the journey.

Stop the Cookie-Cutter Approach to Email Automation

What works for others doesn’t necessarily work for you. Dozens of variables need to be considered while building your email marketing automation program.

For instance, If you offer a discount on a cart abandon program, when do you offer it? In the first message, or the second or third message? Do you offer discounts to everyone or just new clients? Do we add in a rule to except serial abandoners? Or if someone has used a discount coupon recently, do we exclude them for 30, 60, or 90 days?

We help you identify and figure out all of these variables so the marketing automation achieves its goal.

Trusted by Popular Brands

  • Universal Logo
  • Wine Enthusiast
  • jocky
  • ubisoft
  • Spotify
  • Pandg
  • expedia
  • ebay
  • airbnb
  • The 100 Companies Logo
  • digicel
  • Title
  • FirstCash
  • James
  • sunplay
  • Scott White
  • Texas Health
  • Elite Lifestyle Cuisine
  • Email Experience Council
  • WHO

The best-in-class Email Marketing Automation experts available on demand

Case Study

Check out these recent case studies to discover how InboxArmy can turnaround your email marketing program for better. Let the results speak for themselves.

25+ Industries and Verticals served

From startups to Blue Chip companies, we power email marketing campaigns for businesses of every shape and size. Over 5,000 Businesses put their Trust on us.

eCommerc IndustryeCommerce
Healthcare, Hospitals, Medical CentersHealthcare - Hospitals, Medical Centers
Natural Supplements IndustryNatural
Supplements
Video Gaming IndustryVideo Gaming
Travel IndustryTravel
Women's Clothing and JewelryWomen's Clothing
and Jewelry
Financial SectorFinancial Sector
Real Estate IndustryReal Estates
Digital Agency IconDigital agency
Government & NGO SectorGovernment &
NGO
Education SectorEducation
eCommerce & Shopping IndustryGrocery Stores
Publishers & News Organizations IndustryPublishers & News Organizations
Political Campaigns IconPolitical campaigns (local and National)
Restaurant IndustryRestaurants
Alcoholic Beverages IndustryAlcoholic
beverages
Sports Drinks IndustrySports Drinks
And Many more ...

What Our Customers Say

Why InboxArmy For Your Email Marketing Automation?

  1. Founded by one of the pioneers in email marketing since 1995
  2. Proven track record of serving 5,000+ clients globally
  3. 25+ industries and verticals served
  4. Fanatical customer service
  5. Knowledgeable team with deep roots in the email industry
  6. Established and well-documented processes
  7. No hidden fees or long-term contracts
  8. 100% ESP-agonistic

Let's schedule a call. We’d be happy to talk all things Email Marketing with you

    Yes

    InboxArmy doesn't work or provide email list buying or rental service.

    Multi-ESP Support

    We support 50+ ESP vendors. Be it enterprise platforms such as SalesForce and Oracle Marketing Cloud or small and medium sized business platforms such as Mailchimp, Klaviyo, Aweber, and ActiveCampaign, we’ve got you covered.

    Many More

    Top