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24 Strategies To Increase App Engagement

Is your company frustrated by lackluster app engagement? That tiny icon on users’ phones might be waving, but is it getting the attention it deserves? Beyond the initial excitement of downloads, are users actually sticking around

25 Valentine’s Day Email Marketing Examples & Tips

Valentine's Day isn't just about romantic love. It's a celebration of connections, emotions, and, in the marketing world, an excellent chance to connect with your audience on a more personal level. As Valentine's Day approaches, marketers have a unique opportunity

10 AI Email Marketing Tools You Must Try

With the rapid advancements in machine learning and data analytics, AI has become a crucial component for marketing professionals to improve the efficiency and effectiveness of their email campaigns. Email marketing continues to be one of the top marketing channels,

Lifecycle Marketing: Everything You Need To Know

The term “lifecycle marketing” is becoming more prevalent in the business world–especially for the email marketers and CRM marketing professionals within these organizations. Personally, I love that this is happening.

AI Email Marketing – What to Expect from the Next Big Tech Innovation

Artificial Intelligence–or “AI” as everyone really knows it–has impacted the workforce and economy in ways we are only beginning to fully understand. The use–and usefulness–of AI and AI tools in marketing and content creation remains a topic of debate

8 Customer Retention Strategies You Can Use to Help Grow Your Revenue

It can cost five times more to acquire a new customer than it is to retain an existing one, yet customer retention remains an underserved component of many marketing programs. Studies show that companies who employ effective customer retention programs

A Comprehensive Guide To Email Marketing For Banks

Welcome to the digital era, where banks dive headfirst into email marketing. The quality of your email marketing strategy could very well be the deciding factor in your bank's lead acquisition and retention.  Email marketing saves banks time and energy

Mortgage Email Marketing: A Game Changer for Mortgage and Loan Businesses

Email marketing is an indispensable tool for fostering customer relationships, driving conversions, and, ultimately, securing long-term business success. For mortgage and loan businesses, email marketing guarantees you a direct and personalized channel for consistent communication with leads and clients throughout