Campaigns

40 Email Popup Examples & 16 Best Practices To Grow Your Email List

Email popups sometimes called email capture popups or opt-in popup forms, are a great tool to use to capture email addresses from your website visitors so you can continue to communicate with them via email.

7 Revenue-boosting Halloween Email Campaign Tactics & Examples

When most marketers and businesses think of holiday marketing campaigns, they think of Black Friday, Cyber Monday, Christmas, etc.

Email List Management: The Complete Guide

No marketing platform drives as much ROI as email. With ROIs as high as $42 for every $1 spent, every marketer should be using it. Besides commanding insane ROIs, the email also has a unique advantage over other marketing platforms

Implementing Live Twitter and Instagram Feed in Your Email Campaigns

Even though businesses might have a robust email marketing plan to drive conversions, the importance of social media marketing cannot be disregarded. Email and social media both are equally important for the effective implementation of omnichannel marketing. At the outset

How To Improve Email Click-Through Rate (+8 Actionable ideas)

[ez-toc]Email click-through rate is one of the most powerful metrics to measure the effectiveness of an email campaign. This implies that the higher your click-through rate is, higher is the chance for conversion. For an email marketer who has worked

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“We looked at 16 different agencies, interviewed 8 of them and selected InboxArmy as number 1 pick.”

We hired InboxArmy to redesign Salesforce Marketing Cloud emails. The goal was to create a new master template that matched branding using industry best practices. After we signed the SOW, we had a couple discovery calls, submitted our brief and branding document. Once we were on the same page, InboxArmy did design in batches, we had 3 rounds of reviews and once all was finalized IA coded and implemented the templates for us in MC.

During discovery calls, members of IA were present (covering design and coding). After that we always communicated with our representative, Charlie. Being able to understand branding and our needs, design capabilities, coding pace, responsiveness and always willing to go step beyond for this project.

Felt like IA and we were on the same team.

Barbara Puszkiewicz-Cimino

Associate Director