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Email Marketing: What’s a Hold Out Group and Why You Should Use Them
[ez-toc] What is a Holdout Testing? Holdout testing is the process of reviewing your email marketing program to quantify if the campaigns being sent are generating increased engagement metrics/conversions vs not sending anything. Are these email campaigns/automation really giving anBlack Friday Email Inspirations: Amp up Your Email Conversion Rate
According to Finder, 86% Americans are planning to spend their hard-earned cash on pre-Christmas sales like Black Friday, Cyber Monday, and Singles Day. Adobe Analytics has predicted that retailers will bring in as much as $7.5 billion on Black FridayThanksgiving Day Email Inspirations to Boost Your Sales
Thanksgiving Day is one of the most favorite holidays in America. In 2018, 165M+ shopped over the Thanksgiving period of five days. 65% of Thanksgiving weekend shoppers said deals drove them to buy. Moreover, it is predicted that total USWHY are You Sending that Email? Really, Why?
Whenever you get ready to send an email campaign, do you ever ask yourself, “Why am I sending this email?” You should ask that key question every single time you plan to send a manual campaign or set up an12 Effective Email Marketing Tips You Need To Know To Make Your Campaign Successful In 2020
[ez-toc]Email marketing is a popular, up-to-date, and influential tool for businesses to engage and reach out to customers effectively. While many may think that social media supersedes email marketing ideas, that is not the case. Email marketing services are stillGuide
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Learn directly from thought leaders of email industry. Explore videos on topics of A/B testing, Deliverability, Data Privacy and many more.
Halloween Email Inspirations To Blow Your Mind: Not Just Candy & Costumes
[ez-toc]The spookiest time of the year is finally here! According to National Retail Federation's annual survey conducted by Prosper Insights & Analytics, shoppers will spend $86.27 on an average this Halloween. It’s time to rejoice in the fright and capture10 Tips for Holiday Email Marketing All Through the Season
NOTICE WIN an ALEXA ECHO SHOW: Please add your favorite Holiday email marketing tips in the comments section. Everyone who adds a tip will be entered to win an Echo Show 5. Must be 18 years or older andHow AI has changed the face of email marketing?
Email marketing is an integral part of your digital marketing strategy. The two should be in sync if you want to achieve higher engagement and boost your conversions. However, most marketers believe their emails are either not engaging enough or,Get the best Email Marketing content straight to your inbox
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