Co-Founder and Advisor
Chris sent his first email campaign in 1995. He’s worked directly with Fortune 500 companies, retail giants, nonprofits, SMBs and government agencies in all facets of their email marketing and marketing automation programs. He’s also a BIG baseball fan, loves a good steak, and is mildly obsessed with zombie movies.
Your welcome email series flow is the first email your customer receives from you — It’s a friendly welcome message for customers that will encourage them to interact with your product or service, & if done well, will lead to increased customer retention. So it’s important that you count your welcome email subject lines.
Email popups sometimes called email capture popups or opt-in popup forms, are a great tool to use to capture email addresses from your website visitors so you can continue to communicate with them via email.
With Black Friday & Cyber Monday on the horizon, it can be easy to overlook Thanksgiving email campaigns. But after creating hundreds of Thanksgiving emails for our clients, we’ve learned that Thanksgiving presents a great opportunity to: Boost sales. Show gratitude to your customers. Create anticipation for Black Friday & Cyber Monday. Build a deeper […]
When most marketers and businesses think of holiday marketing campaigns, they think of Black Friday, Cyber Monday, Christmas, etc.
2020 Cyber Monday sales reached $10.8 billion, up from $9.4 billion the previous year. That happened despite the economic devastation caused by the COVID-19 pandemic. Each year, Cyber Monday earnings outpace the previous year. The reason is not only because shoppers are spending more, but because companies are becoming better at maximizing earnings. Each Cyber […]
Black Friday is one of the most important holidays of the year for businesses – especially eCommerce businesses. Shoppers are looking for enticing sales, and are willing to spend more money than they would otherwise. But if you really want to reap the rewards of Black Friday email marketing, then you’ll need to do it […]
Whether you’re launching a new business, trying to fill your sales pipeline, or just trying to move units, you need leads fast! The urge to buy email lists and send bulk promotional emails is pretty tempting. And why shouldn’t it be? Instantly getting a big list of valuable leads without having to put in any […]
Looking for an email marketing agency to handle your email marketing operations? Whether you need an agency that will develop and manage your full email marketing strategy, or just want to outsource various tasks to someone so your team can focus more on what matters, you need to find the right agency that will get […]