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Chris Donald

Co-Founder and Advisor

Company

InboxArmy LLC

Expertise

Email Marketing
Lifecycle Marketing
SMS Marketing
Retention Marketing
Ecommerce
Multi-Channel Marketing

About Author

Chris sent his first email campaign in 1995. He’s worked directly with Fortune 500 companies, retail giants, nonprofits, SMBs and government agencies in all facets of their email marketing and marketing automation programs. He’s also a BIG baseball fan, loves a good steak, and is mildly obsessed with zombie movies.

Articles

21 Benefits Of Email Marketing To Boost Your Strategy

At a time when social media & other messaging platforms are witnessing unprecedented popularity, you’re likely to wonder if email marketing can still be a valuable tool for your business and what are the benefits of email marketing. The answer is a resounding yes!

Email Design Guide: 12 Best Practices & 18 Amazing Examples

Email Design is indispensable to any successful Email Marketing campaign. A well-designed email attracts more subscribers and helps build brand loyalty, boost open and click-through rates, and ultimately drive sales for your business.

Upsell Email Examples, Tactics & Best Practices – InboxArmy

Most businesses and marketers overlook Upsell Emails and miss out on the revenue-boosting opportunity they provide. That’s because they don’t understand the art of the upsell email, & don’t even know where to begin with their Upsell Emails.

Real Estate Drip Campaign Examples, Types & Strategy

Drip campaigns can be used strategically to put your client acquisition on autopilot. With a good real estate drip campaign strategy, you can attract new cold prospects, nurture them into warm prospects, and convert them into clients (or at least make the work of closing business much easier for you/your sales team).

Email Marketing Personalization Tactics That Actually Boost Revenue 

Many marketers have heard that email marketing personalization increases email-driven revenue, but they don’t have a proper understanding of how or why.

26 Best Email Marketing Examples To Inspire You

No marketing channel has the potential to quickly and dramatically boost revenue for your business more than email marketing.

42 of the Best Email Marketing Tools (And Not just ESPs)

TLDR: When it comes to email marketing, it’s not just ESPs (email service providers) that get the job done—there are a ton of great email marketing tools out there that can help you with everything from building your list to crafting the perfect email to analysing your results.

How To Create Revenue Boosting Browse Abandonment Emails (+ Examples)

Many companies think that browse abandonment emails are just like abandoned cart emails and that the same rules apply.