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Chris Donald

Co-Founder and Advisor

Company

InboxArmy LLC

Expertise

Email Marketing
Lifecycle Marketing
SMS Marketing
Retention Marketing
Ecommerce
Multi-Channel Marketing

About Author

Chris sent his first email campaign in 1995. He’s worked directly with Fortune 500 companies, retail giants, nonprofits, SMBs and government agencies in all facets of their email marketing and marketing automation programs. He’s also a BIG baseball fan, loves a good steak, and is mildly obsessed with zombie movies.

Articles

Top 10 Email Marketing Agencies & Companies

Email marketing is one of the worst-kept secrets of the digital marketing era. Simply because of the insane ROI it provides – $36 for every $1 spent.  As reported by Litmus, here’s the ROI for different industries: Retail, e-commerce, and consumer goods: 45:1 Marketing, PR, and Advertising agency: 42:1 Software and technology: 36:1 Media, publishing, […]

Klaviyo Email Templates

With over 100+ expertly crafted pre-built Klaviyo email templates, Klaviyo is one of the most prominent email marketing platforms. While they are perfect for novice email marketers, experienced professionals might find these templates restrict their creativity.  In such cases, brands can create custom email templates using HTML and CSS codes. These templates are built from […]

42 August Newsletter Ideas To Engage Your Readers

Whether you’re seeking inspiration for captivating themes, eye-catching visuals, or compelling storytelling, we’ve curated a treasure chest of august newsletter ideas to help you craft a newsletter that will leave your readers craving more. August Newsletters Themes  More often than not, August newsletters are filled with back-to-school. The days are stretched and the air hums […]

Email Design Inspiration

Where on some days, the design ideas just flow like a medley; there’ll always be times when you struggle to get past that creative block. Fortunately, if you’re looking for email design inspiration, some valuable online resources can come to your rescue. Whether you’ve run out of ideas, pressed for time, or feel overwhelmed creating […]

EDM Marketing: Everything You Need To Know

Within the digital marketing landscape, Electronic Digital Mail (EDM Marketing) is one of the most constructive ways to connect with your customers. However, it’s still a blurry word, and many marketers are curious to know more about it. Not a problem! This article will round up all you need to know about EDM so that […]

23 Survey Email Examples & Templates

Do you want to transform your survey campaigns from ignored to irresistible? If your survey responses are falling flat, you are not alone. Most businesses get less than a 30% response rate from their survey campaigns. In this article, we are going explore proven survey reminder examples & templates that can help you achieve a […]

A Comprehensive Guide to Email List Cleaning

An outdated email list could be one of the potential factors contributing to low open rates. Enhancing your email deliverability can be achieved by implementing an email list cleaning exercise to remove contacts who have lost interest or become disengaged. If you haven’t reviewed your email in a while, now might be a good time […]

15 Email Marketing KPIs You Should Track

By now, if your business isn’t leveraging email marketing as part of your marketing, you’re missing out on three important things: Getting more leads/conversions Building a solid brand presence Establishing a direct line of communication with your customers. However, if you’re already a step ahead and have started your campaigns, the next step is to […]