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Email marketing platforms are the second most important medium after social media marketing to build brand awareness, boosting a 4200% ROI for every $1 spent. And with 21% of emails opened within the first hour of delivery, there’s no reason why email marketing is one of the determining factors for a brand’s success. There’s a […]

It is the end of the academic year and the start of a three-month-long summer vacation. In the past, children would go out and scrape their elbows and knees. But, with the rising temperatures, most of them are preferring to stay indoors.This provides a unique opportunity for marketers to create email newsletters for children, teenagers, […]

Hubspot and ActiveCampaign are closely matched in terms of their offerings, such as a central dashboard to manage every crucial aspect of your email marketing campaign. However, they have their subtle differences as well as they provide different values to a different sets of customers. In this blog, we’ll draw an exhaustive and elaborative comparison […]

AWeber is one of the most popular email marketing services, but it may not be the best choice for you. There are several other AWeber alternatives available, each offering unique features and advantages. In case you are looking to hire an Aweber email marketing expert, we at InboxArmy have been working with Aweber since its […]

In the world of email marketing, Dotdigital and Klaviyo are two giants that stand out among the rest. They offer a spectrum of features and tools to assist businesses of all shapes and sizes to succeed with their email campaigns. But which one should you choose? That’s the question we’re going to answer in this […]

Mailchimp and HubSpot are two behemoths of the email marketing industry. Naturally, marketers might find it difficult to choose between the two. To prevent you from going through the exhaustive process of experimenting with both platforms, we have prepared a comparison of the top 10 features. By the end of the blog, you should have […]

Emails are indispensable marketing tools. And therefore, email marketing is anything but dead. It gives you the upper hand to reach out to your target audience segment directly albeit with the right tools, techniques, and most importantly – email subject lines. Why is Email Subject Line Important? The first thing that recipients view when they […]

HTML email email template builders or editors are powerful tools that can assist you in creating effective emails that can increase your return on investment (ROI). Currently, the ROI for email marketing stands at $38 for every $1 spent, making it an excellent investment opportunity for businesses looking to convert leads into loyal customers. Whether […]